Shopping quizzes have recently become a popular strategy among ecommerce stores, and with good reason. They help to provide personalized shopping experiences and increase sales.
Acting as a friendly guide, this interactive tool helps customers navigate the decision-making process effortlessly.
How does it work? You ask targeted questions that delve into your customers' product preferences, style choices, and desired functionalities. Based on the answers, you segment visitors so you can deliver personalized product recommendations and tailored marketing messages.
With this tactic, you'll see increased engagement, higher conversion rates, and enhanced customer satisfaction.
Step 1: Create a new campaign
Scroll down and choose a template.
Step 2: Set up your campaign
Set up the right URLs for each survey option, so the visitors will be redirected to the relevant landing pages based on their answers.